Must Read: 5 Things Don Jazzy Can Learn From Olamide About Artiste Management

September 24, 2017
5 Things Don Jazzy Can Learn From Olamide About Artiste Management

Olamide  announced the departure of fast rising superstars, Lil Kesh, Adekunle Gold, Chinko Ekun & Viktoh, from his YBNL record label and wished them well on their new journey.
 Looking at the relationship between Don Jazzy and former record label mates, D’banj and Wande Coal, there is, no doubt, unalikeness between these two bosses.
"Below are five important lessons Don Jazzy may find useful in relating with those in his Supreme Mavin Dynasty."


    1. Teach Them The Business

Raise your artistes to learn the trade and become independent. A candle does not grow dim by lighting another.

    2. See Your Artistes As Your Equals

Olamide has always referred to his label mates as his brothers and not his subordinates or children. Being the boss does not make you their father or monarch. You are simply first among equals.

  3. Fight For Your Artistes

YBNL lives by the motto “One For All All For One”. Olamide spoke up – albeit wrongly – for Lil Kesh at the last 2 years Headies after Reekado Banks was announced winner of the Next Rated Award.

  4. Challenge Them To Be The Best

Olamide signed Lil Kesh, Adekunle Gold, Chinko Ekun & Viktoh with the belief that after the two years with his label, they would be good enough, not to sign up under another record label, but to start their own.


  5. Peaceful Separation

When your artistes decide to leave, bid them farewell in peace and wish them the best, sincerely.

Source: Naijaloaded

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